TO FLAUNT, REALLY
147 x 195mm, 162 pages, Black & white printing, Perfect bound, Softcover, 2025
Ever since its inception as a profession, graphic design has exhibited its need to make information public. Its urge to expand and to reproduce reflects its capitalist inheritance. These desires, however, aren’t always shared by all of the stories moulded and articulated by the discipline.
Publishing is preceded by a series of labours, but the act itself consists of just an instant. It is one loud shriek from the top of a hill. A toppling-over. From then on, a story will tumble downhill—it will be distributed and disseminated. How that will happen, and who it will reach, remains unpredictable. The moment of publishing enables, and sets in motion, all its future readings and retellings.
Wondering about the many contradictory sensibilities contained in this process, we attempt to grasp their whys, their hows and their ifs. The following essays—written by Sunny Lei, Haron Barashed, Agathe Mathel, Alina Scharnhorst, Villem Sarapuu, Gal Šnajder, Seppe-Hazel Laeremans, Fernanda Saval and Eva Claycomb—stretch and curl between various registers towards opening up and closing in.
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